How to successfully advertise on facebook

Facebook's advertising is very different from the typical cpa advertising giants such as google. Facebook allows much greater targeted traffic due to the fact that facebook itself is a social networking site that has all the information about every user, including age, gender, location, school, etc. The key to being successful is very precise targeting.

1. Know your target
Research exactly what audience you are looking to cater to. You should make categories such as age and gender.

2. Set your budget wisely
Start off with a small budget and see how it goes. It is important to set a budget for your ads for record keeping purposes so that you can later see what amount is best. There is always a point where adding more money to the budget will cause minimum increase in revenue. This brings me to my next point.

3. Analyze the efficiency
Make sure you closely examine how your ad is doing during the first initial stages of setting it up. This is the most crucial part because you might find that your ad isn't working and lose lots of money.

How making money online has evolved over the years

Years ago you could get relatively large revenues on pay per click ad programs. It wasn't surprising to get $5 per click for a hot niche like electronics which were able to pay for it because of the large profits they made.

More people realized the money to be made online and competition skyrocketed; as the amount of websites advertising increased, the price per click and per thousand impressions declined.

Webmasters who wanted to make more money found a way. They saw that they could directly advertise products with companies such as clickbank and commission juntion. This required more work to monetize and was not simply just copy and pasting code, but is more efficient than adsense in terms of profit.

Money making video

I found a video that demonstrates money making online for those of you readers out there that find it hard to follow text.

Beware of online money making scams

There are alot of scams out there that make money by tricking people into thinking they can actually make money. For example, some advertisers like Pennysaver have ads which tell you that you can make easy income by filling in surveys but really all they send you is a bunch of packets.

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